This is quite a new website. They give suggestions on mutual fund investment without giving due considerations to your age, investment amount, duration of investment and acceptable range of risk. If you invest through them, then initial investment will be Rs. 20,000 and minimum investment of Rs. 4,000 whenever you want to invest. So, in my view, you should give more time to them to settle in their business before investing through them. Better follow the direct path of investment though mutual fund’s AMC.